UTM Builder
Build campaign tracking URLs.
Your tracking URL will appear here.
How to use UTM Builder
- Enter the destination website URL.
- Add a source, medium and campaign name; use a consistent naming convention.
- Build the URL and test that it reaches the intended page with its tracking parameters.
Practical example
For an email newsletter, source could be newsletter and medium could be email. Keep capitalization consistent so reports do not split one campaign into several names.
What to check before using the result
UTM tags label links; they do not install analytics or guarantee that visits will be recorded. Do not include names, email addresses or other personal information in campaign parameters. Check existing query strings and fragments before sharing the result.